Service Marketing Pre-Purchase Stage free essay sample

Introduction To market services effectively, marketing managers need to understand the consumer decision process applies to both goods and services. In this essay, firstly, I am going to analyze the pre-purchase stage of service experiences in Modern Beauty Salon which is a beauty salon that I encountered recently. Secondly, I will evaluate the different types of risk which I perceived before consumption. Thirdly, I would like to illustrate the various strategies that the company offered in order to lower my perceived risks.Finally, I will use a diagram to identify the various components of my expectation in the pre-purchase. Analysis of pre-purchase stage Need awareness â€Å"When a person or organization decides to buy or use a service, it is triggered by an underlying need or need arousal. †(Christopher, 2009) In my case, as my work is busy that make me tired, on the other hand I concern very much my appearance especially my face skin quality, I was triggered to have a need of facial treatment provided by beauty salon. We will write a custom essay sample on Service Marketing Pre-Purchase Stage or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page These are my unconscious minds. Once a need has been recognized, customers are motivated to search for solutions. †(Christopher, 2009) When my need was recognized, I took action to resolve it. I went on the internet looking for information of different beauty salons. After that I had an evoked set in my mind. Christopher wrote that â€Å"Several alternatives may come to mind and these form the evoked set, which is the set of possible products or brands that a customer may consider in the decision process. † When I had an evoked set, the different alternatives are needed to be compared and evaluated before a final choice is made.Evaluation of Alternatives During the evaluation of alternatives, there are three parts including service attributes, perceived risks and service expectation. For service attributes, it includes search attributes, experience attributes and credence attributes. Search attributes are tangible characteristics that customers evaluate before purchase. Experience attributes are those that customers must to experience or they cannot be evaluated before purchase. Credence attributes are characteristics that customers find hard to evaluate confidently even after consumption.For beauty service, the search attributes include the location, decoration and setting of the shop that make me consider whether this shop could provide me a comfortable feeling. Then, the experience attributes is that I need to actual consume the facial treatment in order to evaluate the quality of the service. After that, I have to observe whether my skin quality is improved. It belongs to the credence attribute. Perceived risk â€Å"Since services have more experience and credence attributes, they are harder to evaluate before purchase. This uncertainty increases customers’ perceived risk. (Christopher, 2009)† In the following part, I would like to analyze different types of perceived risk during my evaluation of service. For the functional risk, I perceived whether the facial machines used are effective and good enough to provide me a satisfied treatment. For the financial risk, I perceived whether I will overpay for the facial treatment that I will actual receive. For the temporal risk, I would be worried that how long I have to wait when my face was applied toner or mask. For the physical risk, I concern whether the mask pasted on my face would cause me any sensations since my skin is easily allergic. For the psychological risk, I worried about whether the cosmetologist will ask me about my personal details as I am not a talkative person. Also, I was afraid whether my personal belongings are safe. For the social risk, since the firm I choose is not a very top salon among other companies, I wondered whether my friends or colleagues would appreciate my choice. For the sensory risk, I worried about the machine noise, pain caused by the products application, and the temperature of the air-conditioned environment. The beauty salon has some strategies in order to reduce my risk perception.

Free Essays on Hypothetical Brief

The appellant, Salim abdul Aziz Rahman, the founder of the group called the Global Islamic Jihad, was convicted under the USA Patriot Act of 2003 for â€Å"furthering the aims of known terrorism organizations by advocating the violence of the United States government that is called for by those organizations.† He was tried and convicted by the Federal District Court, and has challenged the constitutionality of this Act on the grounds that it violates his First Amendment right of Freedom of Speech as protected by the United States Constitution. The United States Patriot Act of 2003 makes it a crime to â€Å"further the aims of known terrorist organizations by advocating the violence against the United States government that is called for by those organizations.† This act was formulated and put into effect after the acts of terrorism in September of 2001. The record shows that a man identified as the appellant, distributed to the inhabitants of his predominantly Middle-Eastern New York City neighborhood, pamphlets stating â€Å"the American government is controlled by Zionist agents and is using it’s arrogant power to murder believers around the world.† These pamphlets also contained the sentence â€Å"The penalty for murder is death.† These pamphlets were printed and distributed by his organization, Global Islamic Jihad. At a rally of his organization in April of 2002, Mr. Rahman burned a flag (though protected by Texas v Johnson, 491 US 397, ‘O’Brien 626’), and presented a speech where he called for â€Å"death to any country that supports Zionist aggression against true believers† as well as cataloging â€Å"American crimes against humanity.† In a speech on the day of his arrest in this same Middle-Eastern neighborhood, the appellant catalogued â€Å"America’s crimes against humanity and the believers,† as well as declaring â€Å"We must not sit by idle. We must stand up with all of our strength with our brothers and sisters w... Free Essays on Hypothetical Brief Free Essays on Hypothetical Brief The appellant, Salim abdul Aziz Rahman, the founder of the group called the Global Islamic Jihad, was convicted under the USA Patriot Act of 2003 for â€Å"furthering the aims of known terrorism organizations by advocating the violence of the United States government that is called for by those organizations.† He was tried and convicted by the Federal District Court, and has challenged the constitutionality of this Act on the grounds that it violates his First Amendment right of Freedom of Speech as protected by the United States Constitution. The United States Patriot Act of 2003 makes it a crime to â€Å"further the aims of known terrorist organizations by advocating the violence against the United States government that is called for by those organizations.† This act was formulated and put into effect after the acts of terrorism in September of 2001. The record shows that a man identified as the appellant, distributed to the inhabitants of his predominantly Middle-Eastern New York City neighborhood, pamphlets stating â€Å"the American government is controlled by Zionist agents and is using it’s arrogant power to murder believers around the world.† These pamphlets also contained the sentence â€Å"The penalty for murder is death.† These pamphlets were printed and distributed by his organization, Global Islamic Jihad. At a rally of his organization in April of 2002, Mr. Rahman burned a flag (though protected by Texas v Johnson, 491 US 397, ‘O’Brien 626’), and presented a speech where he called for â€Å"death to any country that supports Zionist aggression against true believers† as well as cataloging â€Å"American crimes against humanity.† In a speech on the day of his arrest in this same Middle-Eastern neighborhood, the appellant catalogued â€Å"America’s crimes against humanity and the believers,† as well as declaring â€Å"We must not sit by idle. We must stand up with all of our strength with our brothers and sisters w...

The Names and Dates of the Tragedies of Euripides

The Names and Dates of the Tragedies of Euripides Euripides (c. 484-407/406) was an ancient writer of Greek tragedy in Athens and a part of the third of the famous trio with Sophocles and Aeschylus. As a Greek tragic dramatist,  he wrote about women and mythological themes as well as both together, such as Medea and Helen of Troy. Euripides was born in Attica and lived in Athens most of his life despite spending most of his time in Salamis. He enhanced the importance of intrigue in tragedy and passed away in Macedonia at the court of King Archelaus. Discover the innovation of Euripides, his background and review the list of tragedies and their dates. Innovations, Comedy,  and Tragedy As an innovator, some aspects of Euripides tragedy seem more at home in comedy than in tragedy. During his lifetime, Euripides innovations were often met with hostility, especially in the way his traditional legends portrayed the moral standards of the gods. Virtuous men appeared as more moral than the gods. Although Euripides portrayed women sensitively, he nonetheless had a reputation as a woman-hater; His characters range from victim  to empowered through stories of revenge, retaliation, and even murder. Five of the more popular tragedies he wrote includes  Medea, The Bacchae, Hippolytus, Alcestis, and The Trojan Women. These texts explore Greek mythology and look into the dark side of humanity, such as stories including suffering and revenge. List of Tragedies Over 90 plays were written by Euripides, but unfortunately only 19 have survived.  Here is a list of the tragedies of Euripides (ca. 485-406 B.C.) with approximate dates:   The Cyclops (438 B.C.)  An ancient Greek satyr play and the fourth part of Euripides tetralogy.Alcestis (438 B.C.)  His oldest surviving work about the devoted wife of Admetus, Alcestis, who sacrificed her life and replaced his in order to bring her husband back from the dead.Medea (431 B.C.)  This story is based on the myth of Jason and Medea first created in 431 BC. Opening in conflict, Medea is an enchantress who becomes abandoned by her husband Jason as he leaves her for someone else for political gain.  To take revenge, she kills the  children they had together.The Heracleidae (ca. 428 B.C.)  Meaning Children of Heracles, this tragedy based in Athens follows Heracles children. Eurystheus seeks to kill the children to keep them from performing revenge on him and they try to stay protected.Hippolytus (428 B.C.)  This Greek play is a tragedy based on the son of Theseus, Hippolytus, and can be interpreted to be about vengeance, love, jealousy, death and more.Andromache (ca. 427 B.C.)  This tragedy out of Athens shows the life of Andromache as a slave after the Trojan War. The drama focuses on the conflict between Andromache and Hermione, her masters new wife. Additional Tragedies: Hecuba (425 B.C.)The Suppliants (421 B.C.)Heracles (ca. 422 B.C.)Ion (ca. 417 B.C.)The Trojan Women (415 B.C.)Electra (413 B.C.)Iphigenia in Tauris (ca. 413 B.C.)Helena (412 B.C.)The Phoenician Women (ca. 410 B.C.)Orestes (408 B.C.)The Bacchae (405 B.C.)Iphigenia in Aulis (405 B.C.)

Molecular Biology of the Cell Assignment Example | Topics and Well Written Essays - 1000 words

Molecular Biology of the Cell - Assignment Example Be it the way the petals of a sunflower are arranged, or the way feathers are organized on a bird’s wings, patterns will be observed. Even at the microscopic level, biological order exists. Organs, for instance, are composed of a single type of tissues. Tissues, on the other hand, are composed of a single type of cells. An organism is not simply a random collection of individual cells (Gerhardt et al., 1994). Rather, it is a product of an ordered grouping of cells. Next, living things demonstrate the ability to reproduce. According to the Cell Theory, only life begets life (Alberts et al., 1994). Only dogs bear pups; only trees give off seedlings, and only bears deliver bear cubs. The third property is growth and development. Over time, multicellular organisms increase in size, as a result of the increase in the number of cells in its body. Among unicellular organisms, growth can be observed as an increase in the size of its population (Beveridge et al., 2007). Development can not be any simpler than the ones at the cellular level when DNA replicates and microtubules elongate during the course of mitosis. Fourth, living things respond to stimuli. A Mimosa pudica, for example, will close its leaves if you touch them. A sea squirt will release water from its siphons when disturbed. Organisms, whether sedentary or mobile, respond to their environment. Finally, all organisms utilize energy. A butterfly, for instance, obtains food in the form of nectar and transforms it into energy to power its activities. It might not be possible to capture or observe all of these properties within three days (e.g. giving birth) especially if the organism is sedentary. In such cases, taking a piece from the target sample for further examination might be helpful. If these organisms share a resemblance to living creatures on earth, their building blocks are similar to the morphology and properties of cells.

Letter of Interest Essay Example | Topics and Well Written Essays - 750 words

Letter of Interest - Essay Example The career as a college professor would allow me to extend to students the same opportunities I received as a graduate student pursuing my Master of Arts Degree. These included attending professional conferences and being selected as a Rehabilitation Services Administration (RSA) Grant Recipient. In addition, I have been taught by parents and my graduate professors, that whatever I accomplish in life, I should help other students also attain their goals in their lives. While I am teaching, I will focus on the historical perspective of the field of education, as well as my research interest. I strongly feel that research in the field of counseling is vital because the field is constantly changing. Throughout the course of my career, I would like to mentor adolescents as well as adults, who are mentally disabled, by volunteering my time at a community center. Because of my vast experience at Georgia regional and South Carolina Vocational Rehabilitation, I possess the necessary knowledge to teach. I believe that giving back is a strong trait of my character and this perspective about life has motivated me a lot to become a teacher. I treat such an opportunity as the accomplishment of the goals and other objectives that I have set for myself. While undergoing my Masters at South Carolina State University, I was a counselor and mentor for project FLAVA (Families Linked Against Violent Activities). The children were a K-8 grade, varying in age and academic ability. My designated tasks included helping the students to complete their homework, and constructing academic charts to monitor their progress as well as evolving special educational plans so as to offset the areas where students are weak. With the assistance of other individuals, I helped the children to prepare for the Palmetto Achievement Challenge Test (Pact).  

Condom Manufacturers Essay Example for Free

Condom Manufacturers Essay 1. The online survey is faster and inexpensive, regardless of sample size; there are no printing, postage, labor, travel or telephone costs. And the answers are more honest than other channels. 2.(1) do you like shopping online? A. Yes B. No (2) Do you know where you can get a condom? A. Yes B. No (3) Which place is your prefer for purchasing the condoms? A. Supermarket B. Vending machine C. Online D. Sex shop E. other place (4) Do you feel embarrassing or strange feeling when you are buying condoms? A. Yes B. No (5) Is it convenient for you when you want to buy condom? A. Yes B. No (6) Why do you think it is difficult to obtain a condom? A. too expensive B. they are sold too far away C. embarrassed D. it is hard to find a good brand 3. In order to know the reason why there are 30% buyers still have some reservations about buying condoms, first of all, we have to use the survey methods of primary research. Secondly, the motivation research can be used, which consists of projective technique and focus group discussion. We can give some incomplete sentences  and ask the research respondent to complete them. Therefore, we can base on the result to analyze the personality and innermost thought of the respondent. Moreover, observing consumer behavior in the marketplace is another important way to collect market research data. We only record consumer behavior without questioning them and usually without their even being aware of the process. For example, do the buyers read the package? Do they compare prices? The last method is called experimental research. If Durex Company increase the retail price of a particular product, will that lead to fewer sales in the store? To discover the correlation between these factors, we may conduct an experiment, in which we gather data by manipulating certain factors under tightly controlled conditions to test cause and effect. For example, we can change the price for one group, and observe the effect of that change on anther variable, usually sales. After the data have been collected, the final step is to analysing, interpreting and presenting these research data. 4. Firstly of all, we would like to say, the main purpose of using condom is to prevent pregnancy, and it is for the sex using. For the business ethic, the condom manufacturers has responsible and duty for the 14-16 years old people, according to the some countries policy that sex under 18 years old is not legal. Therefore; on the business ethic and policy part, the condom manufacturers should take some actions for the teenager user, for example, prohibit sell condom to less than 16 years old people or mention some warning sentences on the condom bag. Furthermore, the condom manufacturers should also attention when they operate in the advertisements.

The Atlantic Slave Trade Essay -- Slavery History Essays

The Atlantic Slave Trade The changes in African life during the slave trade era form an important element in the economic and technological development of Africa. Although the Atlantic slave trade had a negative effect on both the economy and technology, it is important to understand that slavery was not a new concept to Africa. In fact, internal slavery existed in Africa for many years. Slaves included war captives, the kidnapped, adulterers, and other criminals and outcasts. However, the number of persons held in slavery in Africa, was very small, since no economic or social system had developed for exploiting them (Manning 97). The new system-Atlantic slave trade-became quite different from the early African slavery. The influence of the Atlantic slave trade brought radical changes to the economy of Africa. At the time of the Atlantic slave trade, Africa was an area that had far-flung interests based on agriculture, industry, and commerce (Curtin 54). Complex stratified societies based on settled village agriculture were developed throughout the continent. â€Å"Essentially agricultural, the peoples of Africa displayed a remarkable degree of specialization within this ancient economic pursuit,† writes John Hope Franklin, the author of From Slavery to Freedom: A History of African Americans (p. 18). In addition to agriculture, artistry was a significant area of economic community. Even less complex communities included some with various skills. Furtherm...

Military Culture

The Veteran Culture Mikaela Barnett Chaltas School of Professional Counseling Lindsey Wilson College Author Note Mikaela Barnett Chaltas, The School of Professional Counseling, Lindsey Wilson College. Correspondence concerning this article should be addressed to Mikaela Barnett Chaltas, Ashland, Kentucky campus. Email: [email  protected] com Abstract The ever changing and evolving culture of Veterans is reviewed and discussed in this paper. This paper has five main parts which include: description of the culture, historical information, stereotypes, important values and beliefs, and counseling approaches.Keywords: veterans, culture, stereotypes, values, beliefs, counseling The Veteran Culture The Veteran Culture is discussed in this paper. The paper is divided into five sections which include: a. ) description of the culture; b. ) historical information; c. ) stereotypes; d. ) Important values and beliefs; and e. ) counseling approaches. Description of Culture A Veteran is defined by Dictionary. com (2011, Nov. 11) as a person who has had long service or experience in an occupation, office, or the like, or as a person who has served in a military force, especially one who has fought in a war and experienced direct combat.Culture, as defined by J. P. Lederach, is, â€Å"the shared knowledge and schemes created by a set of people for perceiving, interpreting, expressing, and responding to the social realities around them† (p. 9). All definitions aside, Veterans are, as the VA proudly and courageously states on their website, â€Å"Men and women who, for many reasons, donned the uniform of our country to stand between freedom and tyranny; to take up the sword of justice in defense of the liberties we hold dear; to preserve peace and to calm the winds of war. † The United States Military is comprised of many cultures and individuals rom various backgrounds with various belief systems that have put their health and their lives on the line to serve ou r country and preserve our freedom, as well as the freedom of their families. As stated previously, this group is extremely diverse. They spread across ethnic and socioeconomic lines, which include people from all parts of the United States (Hobbs, 2008). There are approximately 22. 7 million Veterans who have served in the United States Military, aged seventeen and older, according to the Department of Veterans Affairs (www. a. gov, 2010). Many other elements of culture within the Military take effect when one moves from civilian into military culture. Individuals are expected to move fluently from civilian to military life with ease. They must learn and live up to military expectations which impact their family life. They must absorb military acronyms and terms, learn and utilize the military chain of command and protocol, must practice military customs and courtesies, and deal with the endless transitions that enter their lives.Military personnel and their families are expected t o easily adjust to new or temporary family configurations, properly manage their â€Å"suddenly military† lifestyle, accommodate physical changes, make new contacts, and cope with any emotional issues that arise from these changes. These men and women are drilled and taught to work together, support one another, and protect each other, as if they become one with their fellow soldiers. They develop a sense of belonging that is hard for them to find outside of their military family.Military culture also places emphasis on being able to cope mentally and physically when dealing with ones own stress regarding the changes to ones culture and the experiences that also occur within the military, both personal and professional. Both active and inactive military members are trained to â€Å"suck†¦. up† their own problems or difficulties (Bryan & Morrow, 2011). They share a common combat experience and are part of the â€Å"warrior culture† (Bryan & Morrow, 2011). Me ntal health issues and instability are also common in the Veteran culture.Many veterans are likely to suffer from Depression, Substance Abuse and/or Dependence, various phobias, sleeplessness, and Post-Traumatic Stress Disorder (PTSD) (Palmer, 2011). Some Veterans also have physical disabilities from combat wounds and it isn’t unlikely to manage such pains with pharmaceuticals that also lead to addiction. The stigma that permeates the military culture surrounding mental health and the ability to adjust to any condition within the military is always present, often making seeking treatment taboo (Jarvis, 2009).Historical Information The United States Military was established in 1775, which coincided with the Revolutionary War. In 1776, the government boosted enlistments into the military for the Revolutionary War by providing pensions to disabled soldiers. In 1789, the Department of War was established, which would later be renamed the Department of Defense in 1949 (www. defens e. gov/about/). The establishment of the military brought on the development of the veteran culture. As stated before, Veterans span many cultures and generations (Hobbs, 2008).The Veterans still alive today have served in the most recent wars being; World War II, Korea, Vietnam, Iraq-Desert Storm, Iraq-Operation Freedom, and Afghanistan. Many older generations of Veterans have expressed their understanding of the younger veterans returning home from war and seem familiar with the problems they face (Hobbs, 2008). Simply speaking, the older generations of veterans can enlighten one to the keen awareness of issues that are present in the Veteran Culture that non-veteran civilians do not have. After World War II, the U.S. Military began taking the issue of mental illness seriously (Jarvis, 2009). The â€Å"breaking down† under the stress of military strains and stressors, and the psychiatric casualty, exposed the emotional side of men and challenged the â€Å"warrior† cu lture which had been built upon bravery, self-mastery, control, and courage under fire (Jarvis, 2009). The military would use the term â€Å"exhaustion† when referring to soldiers who experienced mental health issues, hoping this would be a less stigmatizing term when they returned home (Jarvis, 2009. President Roosevelt expressed concern for the men in the military and those coming home from war. He expressed that the â€Å"ultimate be done for them† (Jarvis, 2009). The overwhelming number of vets after WWII diagnosed with â€Å"neuropsychiatric disabilities† lead to media attention, then ultimately, to screening and better treatment of mental illness. Soldiers were expected to serve shorter tours of duty and provided with readily available psychiatric care on the front lines (Jarvis, 2009. ) Then, post-Vietnam, a major shift occurred in funding the treatment of mental illness within the military.This continues to be a focus and an area of concern for our veter ans and military personal to this very day. Stereotypes As with any culture, stereotypes are common. The media plays a part in stereotyping military veterans and the military culture. Commercials focusing on, â€Å"Be all you can be, Army Strong†; empowering people to be one of, â€Å"The Few, The Proud†; and to, â€Å"Do something amazing† are just a few of those stereotypes that are engrained into the minds of people (Bryan & Morrow, 2011). All of these focus on the strength and agility of the military culture.Barbara Safani (2011, April 15) pointed out and debunked several common stereotypes used to describe veterans and others within the military culture. She reported that many believe that the people who serve our country are â€Å"rigid† and â€Å"they don’t think. † We must always remember that even though there are incidents which may lead the civilian population to trust in these stereotypes, we must all identify that the majority o f the military culture love their country and those to which they serve. Important Values As individuals, Veteran’s have varying values due to having come from an array of backgrounds all across the United States.It would take an enormous amount of time and energy to discuss individual personal values within the veteran culture. As a whole, however, the military helps instill several core values into those who choose to serve this country. The United States Army listed their 7 Core Values on their website, (http://www. army. mil/values/). As with many cultures, they hold these values and practices dear to their hearts. The U. S. Military Values consist of Loyalty, Duty, Respect, Selfless Service, Honor, Integrity, and Personal Courage (www. va. ov, 2010). Taking a moment to explain these values in terms of â€Å"military language† may help civilians understand the culture in a way that they may not otherwise. †¢ Loyalty: Bear true faith and allegiance to the U. S. Constitution, the Army, your unit, and other soldiers. †¢ Duty: Fulfill your obligations. †¢ Respect: Treat people as they should be treated. †¢ Selfless Service: Put the welfare of the nation, the Army, and your subordinates before your own. †¢ Honor: Live up to all the Army Values. †¢ Integrity: Do what’s right, legally and morally. Personal Courage: Face fear, danger, and adversity, both physical and moral. These vast groups of individuals share a common bond as they experience the inner culture of the US Military. Veterans share a common â€Å"language, symbols, and gathering places† that people who are not Veterans do not understand (Hobbs, 2008). Counseling approach issues There are several approaches to counseling veterans and others within the military cultures that have proven successful. These often depend upon what type of treatment and the severity of the issue being treated.Many therapists use Reality Therapy, Choice Therapy, and Cognitive Behavior Therapy (CBT), and medication to treat symptoms related to various mental health concerns within the military/veteran culture (Palmer, 2011). It is common knowledge in the mental health profession, that many mental health issues within this culture are often co-morbid with others. This makes treating the mental illness complicated at times. The Department of Veterans Affairs (Feb, 2010) has a vast database of information for treatments and places that provide treatment, depending on the depth of the presenting issues.There are Outpatient Services offered for Veterans where mental health counselors are available (Department of Veterans Affairs, Feb, 2010). Suicide prevention programs with a hotline available for those on the verge of self-harm, along with information on the warning signs associated with suicide. There are also a vast number of peer support groups available for those needing a regular outlet for processing of the issues they face. According to Nick Palmer (Oct. 2011) the most important aspect of treatment is the support system.He stated that the people and professionals close to the veteran or active duty soldier can help them recognize their symptoms and reinforce therapeutic interventions needed for them to seek assistance if and when it is needed. He also stressed that individual therapy sessions were of utmost importance, as well as marital or relationship counseling, and systematic family interventions, which could make the difference between life and death for many veterans from this culture experiencing mental health issues. References Bryan, C. J. , & Morrow, C. E. (2011).Circumventing mental health stigma by embracing the warrior culture: Lessons learned from the defender. Professional Psychology: Research and Practice,  42(1), 16-23. Culture. (n. d. ). Dictionary. com Unabridged. Retrieved November 09, 2011, from Dictionary. com website: http://dictionary. reference. com/browse/culture Department of Veterans Affair s. (2008, Aug. ) Suicide prevention: men and women veterans: know the warning signs of suicide. [Brochure]. Department of Veterans Affairs. Department of Veterans Affairs. (September 2011). The Veterans Day Teacher Resource Guide.Office of National Programs and Special Events. Website: http://www. va. gov/vetsday Hobbs, K. (2008). Reflections on the culture of veterans. AAOHN Journal: Official Journal of the American Association of Occupational Health Nurses, 56(8), 337-341. Jarvis, C. (2009). â€Å"If he comes home nervous†: U. s. world war II neuropsychiatric casualties and postwar masculinities. The Journal of Men's Studies,  17(2), 97-115. Lederach, J. P. (1995). Preparing for peace: Conflict transformation across cultures. Syracuse, NY: Syracuse University Press. Palmer, Nick. (2011, October 28).Post Traumatic Stress Disorder: Understanding and Treating Veterans. Ashland, KY. United States Army. (n. d. ). Living the army values. United States Army. Retrieved November 7 , 2011, from: http://www. goarmy. com/soldier-life/being-a-soldier/living-the-army-values. html# Veteran. (n. d. ). Dictionary. com Unabridged. Retrieved November 09, 2011, from Dictionary. com website: http://dictionary. reference. com/browse/veteran Veterans Affairs National Suicide Prevention Lifeline. (n. d. ) Recovery: a guide for Veterans, family members, and healthcare providers. [Brochure]. Veterans Affairs National Suicide Prevention Lifeline.

Mercutio character in Romeo and Juliet Essay

In Romeo and Juliet each character has a specific role. Mercutio’s role is the most important. He is the kinsman to the prince and Romeo’s closest friend and confidante, and in this role he can be very inluential to Romeo and can influence the decisions made and the directions the play takes. He uses his humour and wit to lead the other characters to the climax. He is in a difficult position, as the friend of Romeo and the princes kinsman, but all these factors contribute to the memorable character he is. Mercutio is the driving force behind the play, as he fortells or is the cause of most of the major events. Before the Capulets party Benvolio advises they enter quietly, dance and leave, but Mercutio, the only person in this scene actually invited to the play, disagrees;  Ã¢â‚¬Ëœduns the mouse, the constables own word,  if thou art dun, we’ll draw thee from the mire’  Mercutio is saying that only a mouse should be silent and small. In this instance Mercutio is moving the play along by teasing Benvolio and Romeo into staying at the party longer, which turned out to be fatal. The party is a major event in the play because Romeo meets Juliet there, and consequently decides his love for Rosaline was nothing but a crush. The next major event in the play is Mercutio’s own death, this is often believed to be the climax in the play because from there on everything changes for the worse. In Mercutio’s last scene Romeo intervenes as Mercutio is fighting Tybalt and Mercutio is wounded under Romeo’s arm, Mercutio then makes Romeo question why he intervened and then to feel responsible for Mercutio’s death, he seeks revenge on Tyalt and is banished, which provides the complication for the story. These are just two examples of situations where Mercutio has either used his wit to manipulate Romeo into doing something (the party) or made Romeo question what is going on and who is to blame. Mercutio’s death is the only time in the play where he accepts that the feud plays a bigger role in his life than he likes to think. Before this he treats the feud as more of a joke, he doesn’t think about the consequences of bringing a Montague to the Capulets party. In fact, you could say that Mercutio enjoys the tensions between the two families as it provides situations where he can stir up some fun. He does this when Tybalt is searching for Romeo and Mercutio warns him that if Tybalt starts a fight Romeo will not back down, then, when Romeo will not fight Mercutio takes his place. â€Å"A plague on both your houses, they have made worms meat out of me† Mercutio does not say Tybalt has made worms meat out him, he says they, both the houses. As he is dying he curses the house of Capulet and Montague three times, he knows that his death was not caused by fate but from him getting to close to the feud. Romeo and Juliet is well known for being a Comedy and a Tragedy, yet when Mercutio dies so does the comedy. A comedy is a drama where satire or humour is used and this definitly defines the scenes Mercutio is involved in. Mercutio is the bearer of all the humour in the play; the only time any other character shows any wit is when they are in the company of Mercutio. This is shown in Act two, scene four, when Romeo and Mercutio have a battle of wits, when the scene before Romeo was almost begging the Friar to marry Romeo to Juliet. Because every one of Mercutio’s lines is full of multiple puns and jokes his lines previous to his death are noticed and remembered by the audience for the fact that he curses the houses, even Romeo’s and also states that he is hurt and ‘sped’. Romeo doesn’t really take him seriously at first:†The hurt cannot be much† Then, as soon as Romeo realizes Mercutio really is dying Mercutio renews his humour and makes plays on the word ‘grave’; this last bout of humour quickly turns into rage. He, Mercutio was dying from a scratch! â€Å"Zounds, a dog, a rat, a mouse, a cat, to scratch a man to death! A Braggart, a rouge, a villian, that fights by the book of arithmatic† When Tybalt’s challenge to Romeo arrived at the Montague house Mercutio told Benvolio that he hated Tybalt for his fancy dressing and manners to be accepted into society, and here he was, dying from a scratch delt by â€Å"The pox of such antic, lisping, affecting fantasicoes, these new tuners of accent. From here on the play descends to a Tragedy, a dramatic performance where the main characters are led to ruin and misery. The character of Mercutio is short lived but best remembered for his quick wit and humour in otherwise boring or serious situations, he plays a vital part in the play because he can move the play in new directions, being Romeo’s friend and the Princes kin. He finds it hard to stay neutral in the feud and this contributes to his death in the end. It is because of these characteristics that he is the most remembered character in Romeo and Juliet.

Total Hip Replacement essays

Total Hip Replacement essays Total Hip Replacement 2 Total replacement of the hip joint or hip replacement, THR, indicates the replacement of the bodys natural hip joint bones with artificial parts, also known as prostheses(Simon, 1998). A number of diseases impair the hip joint bones so that THR becomes the most viable alternative to unbearable pain and/or inability to walk. The factors that indicate a need to perform total hip arthroplasty surgery is usually severe joint degeneration with hip pain that doesnt respond to oral analgesics, disturbs sleep, and limits the ability to walk or climb stairs (Dunajcik, 1989). The focus of this paper is to demonstrate the effects of the THR surgery on middle-aged individuals. The information includes the effects the illness will have on the patients physical state and Eriksons developmental stages were used to assess emotional state. The effects that surgery will have on the patients social, intellectual, spiritual, and social development was also examined. Discharge concerns such as proper ad ministration of medications, limitations of movement as not to displace the hip and other concerns were addressed. Also, possible community resources were located for the patients needs. ...

What Are the Options If I Dont Want to Go to College

What Are the Options If I Dont Want to Go to College As senior year commences and your friends discuss college applications and plans to continue school, it might feel uncomfortable to admit that you’re not making the same plans. Finding the courage to say I dont want to go to college can be a difficult task for many reasons. First, society generally believes that attending college is the best way to launch your career, find employment and achieve your goals. Second, college is such a second nature path following high school that the next obvious question will be, â€Å"what will you do instead?† This isn’t an easy question either. Why Students Pass on College Before we begin, let’s break down some of the reasons why you may be against going to college at this time. There a number of reasons why students and college graduates don’t want to attend college. Financial issues Perhaps you think that college is too expensive. If this is the case, it’s important to remember that there are a number of financial aid resources, including scholarships and grants that aren’t just reserved for valedictorian and individuals with perfect grades. Many college students also work their way through school to afford education and minimize debt. Low grades Sometimes students don’t want to attend because their grades are low and college feels too difficult, or they don’t believe they have a chance of being admitted. Universities of all shapes and sizes have tutors, counseling programs and more to help students overcome any educational hurdles they have so they can find success. There are also options to begin at a local community college so you can build up a track record to transfer to a school of your choice. Separation anxiety Finally, you may think college is a waste of time, or something that will force you to leave family and friends. If this is true, remember that college has many real-life benefits, including benefits that aren’t job-based. And if you are certain that you don’t want to go far to school, you can choose an institution nearby or consider an online program. If you’ve thought these reasons over and are still sure that you don’t want to attend, and that your reason is valid, here are some things you can do! What Are My Options If I Dont Go to College? Although you may know that college is not the right choice for you at this time, there’s no obvious bullet point of options you can turn to as an alternative. This list is here to help you choose some positive and realistic options to attending college. Start a Business This is a great time to pursue an idea or skill that you have on your own. There is no requirement to have a four-year degree to start your own business. Maybe you’re great at photography, farming, cutting hair, or have a new tech idea. As long as you are passionate, learning good business skills and willing to commit to the idea this can be one of the best decisions that you make. Start Working There are a number of places that you can find employment even if you do not possess a college degree. This is particularly good if you doing a gap year and not sure if you will want to attend college at a later date. Working builds important skills, helps you to provide for yourself and will allow you to save money. Volunteering Consider joining a volunteer organization where you can learn about the world, travel and devote your time to a good cause that is important to you. Many young people find their career and callings through volunteer work. Join the Military The service is a great way to not only give back to your country, but achieve a career and experience after college. There are a host of opportunities within each branch of military that may be right for you. Enroll in a Technical School Enroll in a technical school or join a fellowship to learn a trade that you can work with or pursue in another way. How to Tell Parents That I Dont Want to Go to College? Once you’ve made this decision, you might be wondering how to tell your parents. Though it is likely to be an unpleasant conversation, its better to start it as early as you can. Remember that they will support you whatever you decide, so dont be afraid to tell them the truth. BE HONEST Honesty is the most important thing and having a plan is also key to making the conversation productive. SHOW YOUR AWARENESS Explain your reasons for not wanting to attend college and stress that this decision does not have to be a permanent one, that you can choose to attend at any time. In fact, older college students often have more success because they are more mature. SUGGEST ALTERNATIVES As you express these desires, be sure to present your alternative plan so they know you will still be productive with your time and desire to accomplish things as an adult. COMPROMISE It will help them to respect your decision and support you along the way, even if your choice comes as a shock. Understand their concern and come to a consensus that works for your entire family. Final Takeaway As you can see, choosing not to attend college is still as much work and takes just as much decision making going to college, but it can be worth your while if you plan it properly! Create a valid plan for yourself and be confident in your decision! Own it and you will find great success in whatever you choose to do.

Parenting styles- authoriative Essay Example | Topics and Well Written Essays - 750 words

Parenting styles- authoriative - Essay Example In fact, most parents do not even care to keep track of what their children do. This is detrimental because it makes a child grow without knowing what is morally right or wrong. â€Å"Lack of proper parenting skills and styles have been blamed for such of the bad behaviors seen in children today† (Gray 15). As such, it is advisable for a parent to adopt effective parenting skills to ensure that a child grows up responsibly and morally upright. This discourse will present the parenting skills that parents need to adopt to help bring up children who are responsible, morally upright, and respectful in the society. Authoritative parenting style deals with being responsive to the emotional needs of children, reasoning with children, and setting limits. This parenting method is common amon middle class and it is assicated wit successful children. â€Å"Children brought up by authoritative parents are more likely to become self reliant, well behaved, socially accepted, and autonomou s† (Lookatch 55). In addition, they are less likely to show signs of anxiety and depression and they do not engage antisocial behavior such as use of drug and deliquency. Praising a child is also another important parental skill that parents need to observe. ... Praising a child for good behavior or for an achievement is important for the proper development of a child. Praising a child for an achievement in life motivates them to continue doing well in life (Gray 53). In addition, it helps in boosting a child’s self-esteem, which increases personal satisfaction. Discipline has been one of the most debated parenting issues in recent time. The debate has mainly centered on how a parent should discipline a child whenever they do wrong. However, Lookatch states that â€Å"discipline is very important in molding the behavior of a child† (Kapoor 45-46). As such, in the event that a child does a mistake, a parent should discipline the child immediately. This should also involve correcting the child instantly by showing them why it is wrong to engage in bad behaviors. Correcting and explaining to the child why it is wrong to engage in bad behaviors is important since it makes the child grow knowing that engaging in bad behavior is not acceptable. Showing a child love is one of the most important parenting skills needed for raising a healthy and morally upright child. Gerhardt states in his book â€Å"Why Love Matters† that love is an essential parenting skills that is needed in bring up a healthy child (Gerhardt 41). According to Gerhardt, â€Å"love plays a critical role in the development of the brain of a child during the early years of their lifem† (Kapoor 78). As such, to bring a healthy, respectful and a morally upright child, parents must show the love to a child all the time during their childhood. He attributed this to the fact that love plays a critical role in shaping a child’s social and emotional brain system. He also noted that â€Å"a child who is brought up with love tend to show the same love to others